Mar 04
Continuing the theme of my last few blogs, here’s a great example of a company that’s using social media to delight their customers. I was having lunch with one of Guildford’s top social media and NLP people, Nicky Kriel, yesterday and she mentioned this video of how KLM came up with an innovative use of …
Mar 03
My previous blog talked about companies who use social media to engage with their customers and those who don’t. Even though I was already well aware that some companies are not listening, I was surprised to read the results of a survey by the Sage UK Omnibus reported in this article in the CustomerExperience online …
Jan 04
Happy New Year everyone! It’s that time of year when in reaction to the excesses of the holiday season we traditionally try to give something up – smoking, drinking, over-eating are great favourites. And virtually every year we fail with our resolutions before January is out. So this year, 2011, why not do something different? …
